![]() ![]() Effective store layout planning keeps customers moving through the store in a way that highlights your products. Customer flow is the pattern that your customers travel when walking through a store. It also highlights the products that you want customers to focus on by drawing their line of sight towards specific aisles or shelves.īefore looking at specific layouts, it's helpful to read about the concept of customer flow. Effective store layout planning directs customer traffic through the store in a way that doesn't make your inventory feel cluttered. This process combines aesthetic principles with psychology to produce layouts that keep customers engaged with a store. Store layout planning is the process of designing a store to maximize your space. In this article, we discuss what store layout planning is, different types of store layouts and provide a list of steps for planning a store's layout. Learning about the benefits of different store layouts can be a good way to determine which layout benefits a store the most. A store's layout can help promote its most popular products, while also increasing the amount of time that visitors spend browsing your inventory. If you want to improve the customer experience in a store, you might want to experiment with different layouts.
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